3 Search Engine Optimisation Hints That Will Tip Your Ranking Balance
Sometimes it is just the smallest of things that can make a Massive difference with SEO ranking results.
Here are three little things that will make a Extended difference if you apply them all the time.
1. If you are going fishing make sure there are fish and not too many fishing people.
2. Title is everything.
3. Being bold makes you stand out.
If you are going fishing make sure there are fish and not too many fishing people.
If we were going fishing as a professional, we would do one thing before we throw our nets into the water, we would KNOW that there are fish there to be caught! A professional fisher person does not throw their nets into the water BEFORE doing a radar scan to check for fish. If you are smart at SEO you will do the same! You will also not go fishing where everyone else is fishing, this is common sense.
When it comes to a more conventional world like SEO sometimes we forget common sense. So let's remember!
In the SEO world making sure there are fish is making sure that there is traffic for a keyword we are choosing to rank for. Use tools like Google Traffic Estimator (just Google it) if you are short on funds, and if you have a little bit of money, go get yourself a WordTracker account (they also have a free tool as well which is great). These (and many other traffic tools) will tell you that there are 'fish' for the keywords that you want to rank for.
The next part of this BIG trick is not to fish were everyone else is fishing. So if you are smart if you are doing a blog for example, you will look for keywords that have good traffic but a LOW number of competing websites. WordTracker will help you with this.
Title is everything.
In the SEO world the page title is the 'secret weapon' of the top ranker! Here is one thing to remember, make sure that the page title is as close as possible to being 100% the keyword you want to rank for as possible. The page title is like the title of a book. If you wanted to learn about the sex life of a worm then a book title of 'Sex life of a worm' will grab your attention and you will know you have the book you want. On the other hand a title of 'Worms and interesting facts' will not grab you in the same way. Make your title tags (where ever you can) 100% the keyword/key phrase you want to rank for.
Being bold makes you stand out.
This is a very good onsite optimisation tip if you want to optimize a page/blog entry for a specified keyword, make sure you embolden the keyword in the text 2 or 3 times. Do not overdo it of course!
About the Author:
Learn more about the available SEO services and SEO Trainings from SEO Magic Webs Singapore.
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On the subject of Page Length... There's been some debate about how long doorway pages for AltaVista should be. Some webmasters say short pages rank higher, while others argue that long pages are the way to go. According to AltaVista's help section, it prefers long and informative pages. We've found that pages with 600-900 words are most likely to rank well. Make your site useful and informative. It seems to me that long pages, which are rich in meaningful text rank better than short pages.
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